Dolly explored new adventures in 2002 as she opened a new area Dollywood appropriately named Adventures in Imagination. The expansion included Smoky Mountain Wilderness Adventure, the world’s largest Turbo Ride® Action Simulator Adventure. It replaced Thunder Road which debuted in 1996. Clovis’ Wilderness Corner retail shop, named for one of the characters in Smoky Mountain Wilderness Adventure, provided guests with a unique shopping experience after their adventure.
A rainbow path throughout the area led to Chasing Rainbows Museum. The state-of-the-art interactive museum housed a collection that chronicles Dolly’s rise to fame from her humble East Tennessee beginnings. As Dolly became a superstar, she never forgot where she called home. It was a natural fit to create a space to showcase her dreams, both past and present, at Dollywood. Inside Chasing Rainbows Museum guests could find some of Dolly’s most treasured items including the famed coat of many colors and countless awards from around the world. Dolly says,
“I’m a collector of stuff, I keep EVERYTHING. And you know what I’ve discovered? A lot of stuff I’ve saved is tied to dreams that helped shape my life. I hope seeing my stuff inspires you to have some dreams you’ll want to collect.”